Param Chahal – Founder of DefiniteSEO & CEO at SofSter
I’m a software entrepreneur, WordPress and SEO expert, and the mind behind several successful products empowering designers, developers, and agencies worldwide. My mission is to make website creation and digital optimization simpler, faster, and smarter for everyone.
For over two decades, I’ve been building tools that simplify web design, development, and search visibility, helping creators and businesses grow online. My work now extends beyond traditional SEO, focusing on AI SEO to prepare websites for the next era of search.
About Me
I’ve spent over two decades building products that make web design and marketing more efficient. My journey began with a deep interest in how websites are created and optimized and that curiosity turned into a lifelong career in software innovation.
I’m the person behind TemplateToaster a desktop-based website builder trusted by thousands of professionals, and DefiniteSEO an advanced SEO & AI SEO optimization platform helping websites thrive in both search and AI-driven visibility. I currently serve as the CEO at SofSter Technologies, where we develop solutions that bridge creativity with technology.
Education
Bachelor’s in Computers – Punjabi University, Patiala
Master’s in Computers[Honors] – Chandigarh Engineering College, Mohali
Expertise
WordPress · SEO · AI SEO · Product Development · SaaS
My Work & Products
TemplateToaster
A powerful offline website builder that helps developers and designers create themes for WordPress, Joomla, Drupal, Magento, and more without coding.
DefiniteSEO
An advanced SEO & AI SEO optimization platform that helps websites stay competitive in both search and AI-driven visibility.
BootEditor
BootEditor brings the flexibility of Bootstrap editing to the desktop for fast local workflows.
SiteOre
SiteOre enables cloud-based site building and collaboration for modern distributed teams.
Each product was built around one vision, to simplify the technical process so creators can focus on creativity.
Free Templates Repository
My team has created the TemplateToaster Templates Repository, one of the world’s largest free template directories offering professionally crafted web templates for all major CMS platforms including WordPress, Joomla, Drupal, Magento, OpenCart, PrestaShop, WooCommerce, Bootstrap, and HTML/CSS.
It empowers developers, designers, and agencies to launch stunning websites faster by providing ready-to-use, customizable, and standards-compliant templates for virtually every major web technology.
TemplateToaster Blog
I frequently write at TemplateToaster Blog, its a leading industry publication covering WordPress, web design, development, and digital marketing topics.
It features in-depth tutorials, expert tips, SEO strategies, and insights that help professionals, beginners, and agencies stay on top of the ever-evolving digital landscape.
Community & Contributions
I’ve always believed in the power of open-source. Over the years, I’ve contributed free WordPress themes, plugins, and translations to help the community grow.
I also share insights on SEO, AEO, AI SEO and web development trends through product knowledge bases and blogs to help users stay ahead of the curve.
Beyond Technology
Despite in tech since 1998, I’ve never lost touch with my agricultural roots. Farming in Punjab is not just a passion, it’s a reminder to stay grounded, disciplined, and connected to nature’s cycles.
Let’s Connect
I’m always open to meaningful conversations about software, WordPress, SEO, and emerging AI optimization trends.
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